As we head into a new decade, it’s time to reflect on how you’re currently connecting with your donors and volunteers. One question you may face is, “how do we maximize our limited resources to better engage with donors and streamline processes”? It’s clear operating a successful nonprofit is no easy task; often resources are tight, and teams are small.
Communication Platform as a Service (CPaaS) is here to lend a helping hand for easily personalizing donor experiences and providing self-service options. For nonprofits to make the biggest impact possible, they need to ensure that they are allocating resources appropriately and maintaining engagement with valuable stakeholders. With CPaaS for nonprofits, you get a cost-effective way to better engage with donors and automate repetitive tasks.
Here are a few ways that you can save valuable time, energy, and resources by adding CPaaS to your communications strategy:
Personalize Donor Relations
Nonprofits are personal – personal for the donors, the volunteers and everyone involved. That’s why connecting with volunteers and donors in a distinct way is so important.
CPaaS for nonprofits makes it easy to create more personalized interactions and reach your communities in their preferred methods such as phone calls, text messages, or social channels. For example, you can send customized notifications to provide a nudge when a donor hasn’t donated in a while, and include a donate link or other payment options.
Build stronger connections by sending a happy birthday note or notifying them of major milestones that have been accomplished thanks to their contributions. Keeping donors aware and engaged with your organization’s messaging is vital to moving your mission forward. Once you establish an exceptional experience for your donors, you’ll create a virtuous cycle that will drive engagement, donations, and improved results.
Boost Volunteer Engagement
Nonprofits everywhere rely heavily upon volunteers and coordinating a volunteer workforce can take a lot of time and effort. Help your volunteer machine run smoothly by automating sign up processes, notifications, and event reminders. Send appreciation messages to remind volunteers how much their time and efforts mean to the mission of the organization such as “by volunteering 10 hours this month at the animal shelter, you’ve helped 5 pets find forever homes.” Small gestures like these can go a long way to keeping your volunteers engaged and energized to continue carrying out the mission of your organization.
Dive Deeper into your Data
You know your mission is important – but how are you communicating that? Creating an effective message is imperative for any successful nonprofit. With certain providers (hint hint, IntelePeer), you get access to all of your communications data points. Digging into data allows nonprofits to better understand the demographics of their core contributors and to identify new donors. With real-time and historical data, you can monitor campaign results, donor feedback, and which methods make it easiest for stakeholders and donors to get involved. View call volume and usage to better manage resources and detect potential issues with your phone bank. Use historical data to paint a picture of the difference that your organization has made by being involved with your community.
Improve Communication with Atmosphere® CPaaS for NonProfit
Nonprofits are cornerstones within their communities and act as advocates for the causes that could use the most support. That’s why we are proud to offer a platform that can help non-profits reach more people, achieve more goals, and make the biggest impact possible. Regardless of your cause, IntelePeer’s Atmosphere® CPaaS is here to make sure your organization is focusing on what matters most. Whether you are a coding master or have no experience, our platform is for everyone. And even better, you can get started for free!